At the Multifamily Innovation® & AI Summit, Jason Griffith, CEO & Co-Founder of Synco, took center stage as an official partner of the Multifamily Innovation® Council to demonstrate how one purpose-built communication platform can solve big headaches for property management teams.
Why Communication Matters in Multifamily
From overcrowded inboxes to disjointed conversations happening in text messages, email threads, or WhatsApp, it’s no wonder multifamily leaders find themselves struggling. According to Jason, onsite teams can receive more than 300 emails per day—leaving critical information buried and new hires overwhelmed. In an industry where high turnover is a persistent challenge, onboarding efficiency is key. Emailing a hundred threads to a new team member is both tedious and error-prone.
Synco’s Solution
Synco tackles these issues with a communication platform designed specifically for property management. Rather than relying on generic tools (the same ones used by dentist offices or bowling alleys), Synco centralizes every conversation into one searchable channel—integrating with leading property management systems so you never have to duplicate efforts.
Key highlights include:
- A single repository for internal and external communication (vendors, partners, clients)
- Seamless integration with property management software (no retyping every email into a PMS)
- Automatic capture of system alerts and notifications from other multifamily tech solutions
- Quick onboarding experiences that reduce chaos and help new team members hit the ground running
Jason also emphasized how critical a unified communication tool is to making centralization work. Whether you’re centralizing leasing teams or maintenance operations, Synco’s platform keeps everyone on the same page.
Opportunities Through the Multifamily Innovation® Council
As an official partner of the Multifamily Innovation® Council, Synco was invited to showcase its platform before a high-level audience of owners, operators, and executives at the Summit. This exclusive “Multifamily Innovation® Showcase” is just one of the many benefits Council partners receive. Through the Council, forward-thinking companies share their technologies and strategies directly with decision-makers who are shaping the future of the industry.
The Council is a gathering point for multifamily leaders looking to stay ahead. By joining, you gain:
- Access to cutting-edge solutions and expert insights
- Networking with peers who are raising the bar in multifamily operations
- Invitations to exclusive events like the Multifamily Innovation & AI Summit
Watch the Video Above & Learn More
See Jason Griffith’s full presentation above to discover the impact of a streamlined communication platform on your operations. If you’re ready to explore innovative strategies, forge powerful connections, and get early access to solutions like Synco, consider joining the Multifamily Innovation® Council. It’s a valuable way to stay on the leading edge of multifamily transformation.
Visit MultifamilyInnovation.com to learn how you can become a Council member and take part in shaping the future of multifamily. Don’t let outdated communication tools hold your team back—tap into the innovations that make property management more efficient, more profitable, and more rewarding.